Taking a stand. Your brand wants to drive positive change. To make a real impact. Not only is it something you and your colleagues believe in, but you know your customers expect it of you, too. But where do you start?
I can help you make the connection between your brand’s purpose, communication and activism to create an authentic and powerful brand activism programme, from inspiring employee engagement to external stakeholder engagement and – crucially – to make a positive change in the world.
Define your purpose
What do you stand for? What if your organisation hasn’t defined its purpose? I can work with your organisation to dig deep into your history, what you do now and your vision for the future to discover your purpose and the values and behaviours that will define why you exist, who you are and how you work together.
I am an experienced speaker, facilitator and moderator. In 2018, I delivered a TEDXWomen talk on ‘Showing Up’; I have moderated panels on topics such as biodiversity, feminism, cosmetic animal testing and activism with participants from the United Nations, NGOs, corporate CEOs, activist campaigners and digital influencers. I hosted round-table discussions and events with editors from UK and international publications.
Since starting my own business, I have regularly been invited to speak at webinars and online conferences on brand activism, sustainability and campaigning.